The United States military has been an avid user of social media for quite some time. Recognizing that communication is a core strength, both internally and with its non-military audience, the Department of Defense and related branches of the military have embraced new ways to reach large numbers of people quickly and effectively.
The flip side of social media’s expediency is its transparency. Knowing that its active-duty soldiers and their families at home are using tools like Facebook, Twitter and YouTube to keep in touch, the US Army posted its 2011 U.S. Army Social Media Handbook to make sure folks are able to get the most out of social networking without compromising anyone’s safety.
The flip side of social media’s expediency is its transparency. Knowing that its active-duty soldiers and their families at home are using tools like Facebook, Twitter and YouTube to keep in touch, the US Army posted its 2011 U.S. Army Social Media Handbook to make sure folks are able to get the most out of social networking without compromising anyone’s safety.
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